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Building a Personal Brand

Charlie Coppola1 min read

Building a Personal Brand – Full Episode

On today’s episode of CRE – The Unspoken Truth, we discuss Building a Personal Brand.

Why bother?

  • The game has changed. You need to have a brand now.
  • Nobody else is going to build your brand for you.

Where do you start?

  • You need commitment. Long-term commitment.
  • Figure out who you are and what persona you want to share with the public. Ask yourself: What are you uniquely qualified to talk about? 
  • Build a niche
  • Execute daily

What can you be doing?

  • Newsletter
  • Surgical emails
  • Speaking events
  • Comps / market data
  • Always sell what you have!

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