Earlier this year, a friend and mentor of mine, Mike Randall, published a blog called The Rise of MicroGiants. It’s written from a Venture Capitalist’s perspective on how AI is helping software companies build faster. It also argues that because software companies are becoming less capital intensive, it makes niche companies more valuable and fundable – you can get venture-sized returns in smaller niches because it takes less capital to build a successful company.
Here are my takeaways:
1. Smaller Teams, Bigger Impact
For a long time, growth meant headcount. Scale meant recruiting 50 software engineers and building a massive team, but that’s changing. Companies are scaling fast with lean teams, because they’re building around leverage, not labor.
2. Deep Is Better Than Wide
Massive markets used to be the goal. Now? Niches are winning.
The best companies are solving specific problems with clarity and depth. Mike argues the companies that have success in this new world will be the ones who are closest to the pain points, have a real pulse on the market, and can connect with their customers better than anyone else. These have been core values of ours since starting CRE OneSource. We have lived this world of CRE Brokerage, all the good and bad, and don’t take that for granted.
3. Initiative Wins
The brokers who take initiative will be the most successful. At CRE OneSource, we talk about Intrinsic Motivation (IM), and Batteries Included. Brokers, and people, who are high IM and batteries included will be successful in the new economy.
You don’t need a huge team or perfect timing. You just need a clear problem, real insight, and the willingness to try.
That’s what we’re doing at CRE OneSource.
Check out this deck that we built on The Future of Software and based on Mike’s blog on MicroGiants.
Charlie Coppola
